Google to shutdown its radio advertising service

February 19th, 2009 | No Comments | Posted in Digital News

Google has decided to shut down its Google Audio Ads and AdSense for Audio products on May 31, 2009.

Google stated on its blog ” In 2006, we launched Google Audio Ads and Google Radio Automation to create a new revenue stream for broadcast radio, produce more relevant advertising for listeners and streamline the buying and selling of radio ads. While we’ve devoted substantial resources to developing these products and learned a lot along the way, we haven’t had the impact we hoped for. Source Google Blog

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